When Glenn Haworth was a kid he spent his afternoons building and restringing guitars with his father Phil in the family's music store.

In the 1980s, Phil - an industrial arts teacher - began making guitars in the family garage “for fun”.

Haworth Guitars quickly outgrew its backyard workshop and the family set up a shopfront in Kiama Downs, with Glenn pitching in after primary and high school.

He continued working in the family business while studying for a marketing and economics degree before taking over the business, aged 25.

By then Haworth Guitars had grown significantly from its humble beginnings, with Glenn turning a six-figure business into a $6 million per year enterprise, which included a music school, and multiple shopfronts.

Seven years ago, after growing Haworth Guitars in both presence and profits, Glenn embarked on his own passion project - Resolve Business Coaching.

“I got a business coach myself to help grow Haworth and I also started listening to Tony Robbins (a motivational speaker) just before COVID,” explains Glenn.

“By that stage I had some great managers in my stores and was able to step back a little bit from the day-to-day running of the business. Having that time helped me realise I actually want to help other people.”

Resolve bubbled away in the background while Glenn continued to run Haworth Guitars, but last year he decided to sell the business he grew up in to focus all his energy on helping other business owners.

On November 7 Resolve Business Coaching will host a free workshop in partnership with Kiama Community College called Next Level Business Bootcamp where Glenn will help business owners create more time, curate a social media presence and construct a positive mindset.

“A lot of people are slaves to their business,” says Glenn. “Learning how to delegate is really important and it gives you more time to focus on family and other things that fulfill you and make you a better business owner.”

Glenn frequently runs business boot camps for Kiama Community College but his upcoming workshop at the Kiama Pavilion will be “next level” as it focuses on practical time-saving tools to build business awareness, improve sales, get pricing right, retain customers and get more referrals.

Glenn is a big believer in using social media and artificial intelligence tools to allow business owners to claw back more time by “working smarter not harder”.

“Marketing techniques like social media are free, so businesses really need to utilise it well,” says Glenn. “The key to social media is the three Es, it has to be content that is entertaining, educational and creates an emotional connection.

“Business owners need to show up on their social media so customers know who they are dealing with, and they need to be authentic.

“Life’s messy, show the mess, show the behind-the-scenes content, show that you are a human, show the people in your team. Customers want to deal with people, they don’t want to deal with faceless businesses. They want connection.”

The boot camp will also focus on how tools like ChatGPT can help businesses save time and money.

“ChatGPT is really being underutilised by a lot of businesses,” says Glenn. “Many are just using it on a surface level but you can actually create your own custom AI assistants so your whole team can access all the information on how the business works.”

Glenn recently hosted a business boot camp retreat at Gerringong's Bunker House, with one business owner travelling seven hours to attend after hearing about Resolve through word of mouth amongst business networks.

“For me Resolve is not just about growing businesses it’s about creating community connections,” says Glenn.

Spots in the November boot camp at Kiama Pavilion are filling up fast. For bookings and more information visit the Kiama Community College website.

For free tips and content you can also follow Glenn’s instagram page @glennhaworth_coach.